This sounds more like a practicle joke than anything. Got it off of Infobeat.
Newhart to star with Sisqo in pilot
LOS ANGELES (Launch) – Comic icon Bob Newhart has signed onto play, well, a comic icon in the new NBC pilot project starring hip-hop giant Sisqo. The network announced Wednesday that the still-untitled show will feature Sisqo as a rising star who brings all of his neighborhood friends to Hollywood with him. While there, he hooks up with Newhart’s character, a showbiz veteran who imparts his advice about fame and the like to the young up-and-comer.